Helipad Ads
(U)HNWIs are notoriously hard to reach through traditional media channels – so we needed a new way to cut through.
Year
2025
Scope
Conceptual
Timeline
Conceptual Idea

A New Perspective on Media
We'll reach clients in São Paulo by transforming helipads into high-impact media surfaces – appearing in a space that is guaranteed to make an impact on our target audience.
Minimalist, sleek designs on helipad surfaces will mirror the sophistication and craft of UBS. The result: communication at the same level as the elite, in a setting as exceptional as they are.



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