Sika
Helping Sika go Beyond the Expected
Year
2023
Scope
Branding | B2B
Timeline
12 weeks
Showcasing Everyday Innovation
Following Serviceplan Suisse’s work with Sika on the modular ‘Beyond the Expected’ campaign, Sika asked us to deliver a series of videos showcasing everyday innovation across the company. My work on the project involved writing scripts and overseeing the production + post-production processes.
A Modular Campaign
The 'Beyond the Expected' campaign took a modular approach to branding and played across global markets, allowing local teams to design custom assets using a single, universal template. This internal initiative was just one activation with a far reaching campaign.
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